Two out of every three babies have dry skin. Because baby skin is three times thinner than adult skin, it loses moisture quickly. The NEW JOHNSON'S® Baby Cream nourishes and hydrates for up to 24 hours, keeping baby skin soft and gentle all day.
Its fast-absorbing formula contains emollients that help moisturize and preserve the natural softness of baby skin, protecting your baby from chapped knees, rubbed elbows, and tender noses.
Mild is Clinically Proven
Completely gentle care. From the start.
There are no dyes. Only baby soft skin feeds and hydrates for up to 24 hours
Doctors recommend it.
pH Hypoallergenic and well-balanced
There are no parabens, sulfates, or dyes added.
Made with only intentional ingredients
Transparent. Mild. Clearly pure.
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